Best Location-Based Marketing
Not long ago, it took an election to become a mayor. Now, social rules. In this category, Shorty will honor the cleverest use of location-based services that successfully got consumers to look forward to checking-in to certain places based on what they’d receive from your brand. This award honors the best use of Foursquare, Instagram, Google Place, Facebook Places, Yelp or other services for branded location-based consumer marketing. Tell us how it worked and what was the impact. Click here to see the previous winner and nominees.
Social Bonus - Judges will award a social bonus to Industry Award entries that are shared the most by clients, colleagues and industry experts. Direct people to your entry page where they can click one of the share buttons.
Produced by: VH1
Founded in 1997, the VH1 Save The Music Foundation is a non-profit organization dedicated to restoring music education in public schools. In an ongoing effort to raise the public’s awareness about the importance of music as part of each child’s complete education, the VH1 Save The Music Foundation teamed up with popular location-based social networking site, Foursquare, to hit ...
Produced by: America's Navy
America’s Navy has continually positioned themselves as a Global Force For Good. In 2012, we took the opportunity to connect Sailors and their families to the Army-Navy Game, by geo-targeting fans at the game and posting live updates on our social platforms. With our 70,000+ members on NavyForMoms.com, we were able to recruit volunteers to join us at ...